THE ANSUINI FAMILY FROM 1860 TO TODAY: THE STORY OF SIX GENERATIONS

FIRST AND SECOND GENERATION: GIOVANNI & NICOLA ANSUINI

1860-1914 Giovanni Ansuini Founder

The Ansuini goldsmith tradition started at the beginning of the 19th century with Giovanni, son of the administrator of the Duke Caetani lands in Tuscia, a region north of Rome. Giovanni's father found, by chance, some Etruscan furnishings and jewels of precious workmanship, and took care of their recovery with such great skill that the Duke decided to entrust him with the management of all excavations in the Tuscia region.

Giovanni Ansuini had a passion for restoring and reproducing jewels. In this period, he connected with the Castellani brothers (whose goldsmith collection is preserved in the National Etruscan Museum of Villa Giulia in Rome) from which he learned the workman- ship of metals and precious stones. Those were important years in Italy: Rome was still under the Vatican State and wanted to become independent.

There were high hopes of renewal, the city revolted, and in 1849 the Roman Republic was proclaimed, but it lasted less than one year. The French, allied with the Pope, sent an army to restore the Vatican state asit was. Giovanni, who had helped the Roman Republic cause, had to hide, and was helped by the Duke Caetani and went to Paris. There he improved his jewelry abilities, working in the finest boutiques and becoming part of the artistic fine jewelry international set.

The beginning of 1900's Nicola Ansuini

 

Giovanni returned in Rome in 1860 and founded his jewelry shop in Piazza Navona.

Thanks to the accuracy, elegance and quality of his works, he became the jeweler of the Roman aristocracy. The jewelry shop expanded and became an important laboratory. In 1914 Giovanni's son Nicola, moved the jewelry shop position to Corso Vittorio Emanuele at Palazzo Massimo, where it is still now operating.

The most important orders were carried out for the Royal Family, the Aristocracy and the Vatican. In awrite-up of a December 1913 fashion magazine, Nicola is cited as deserving “fame for his skillful production of jewels and silverware”.

 

THIRD AND FOURTH GENERATION: GIOACCHINO & NICOLA ANSUINI

1914-1925 Nicola and Gioacchino Ansuini

After World War One, it was now the task of Nicola's son, Gioacchino Ansuini, back from the front, to reactivate the family business.

He renewed the activity by creating those ancient style jewels that had made his grandfather famous, adapting them to the fashion trends coming from London and Paris introducing geometrie lines and faced cut gem stones. One of the most important achievements of the new jewelry Maison was the recreation of the Madonna of Loreto treasure, which was destroyed by a fire in 1921.

1914-1960 Gioacchino Ansuini

The assignment arrived directly from the Vatican, 10 master goldsmiths worked continuously for 3 years and in 1924 Gioacchino delivered to the Vatican more than 500 splendid pieces of jewelry that made up the new treasure.

This accomplishment increased even further the Ansuini prestige and enabled him to prevail during the depression of the 1930s by continuing to create original and elegant style jewelry for his clients. During the World War ll the Ansuini Maison survived and in the 1950's it's creations were still some of the finest of Roman jewelry.

1960-90's Nicola's fine Jewelry

With Gioacchino also Nicola, his son, began to work in the jewelry and in 1960's

he took the leadership of the company.

He enlarged it by opening a branch in Antwerp, where he established agreements for the direct purchase of diamonds and precious gems through- out the world.

Only the finest quality is accepted,
>emeralds from Columbia,
> sapphires and
>rubies from the Far East and
>pearls from Japan and the South Seas.

FIFTH AND SIXTH GENERATION: GIULIANO & NICOLA ANSUINI

1990's-Today Giuliano Ansuini

In 1990's Giuliano Ansuini, son of Nicola, fifth generation of the historic Roman jewelry, can claim the credit for taking their creations to international museums and exhibitions around the world as in
>Cologne,
>Beijing,
>New York,
>Hong Kong,
>Las Vegas and many other.

Moreover the Ansuini jewelry has been shown on the high fashion catwalks of Milan and Rome by fashion designers such as Renato Balestra and Raffaella Curiel, helped by his daughter Ginevra Ansuini.

Today Giuliano and Nicola Ansuini

The family's sixth generation is represented by Nicola Ansuini, Giuliano's son. Nicola entered the business in 2013 and heis challenged with creating new markets using technology to portray Ansuini's uniqueness where tradition, style and art come together in perfect harmony.
Ansuini jewels are still totally handmade with the highest quality stones. The style has a contemporary feel but with an eye on tradition.

At Ansuini customers appreciate the long experience of more than 160 years of history as well as a direct relation with the Ansuini family still in the historic Maison location. Perhaps still now, in an Ansuini jewel you will find the smile of Giovanni, the symbol of Ansuini’ matchless art.

TIMELINE

1860-1914

1a generazione

 Giovanni Ansuini

1860-1914

1900

2a generazione

Nicola Ansuini

1914-1965

3a generazione

 Gioacchino Ansuini

1914-1965

1960-2014

4a generazione

Nicola Ansuini

1990-Oggi

5a generazione

 Giuliano Ansuini

1990-Oggi

2013-Oggi

6a generazione

Nicola Ansuini

ANSUINI - Corso Vittorio Emanuele II, 151 - 00186 Roma - Tel. +39 06 6880 6909 - E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it. - P.iva 10295561004 - Designed by Art Studio Web Agency